Hey. Just because it's imaginary doesn't mean it's not real.

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My creative director pal and I were thinking out loud one day about this event, "Companies With Attitude." It's an exclusive conference for brands that are maybe a little on the edge, a chance for forward-thinking minds to collaborate and innovate for the good of humanity. 

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(Well, and for the good of each brand, as I suggested with simple, non-brain-surgical lines like "Three Point Two Billion Dollars Worldwide.")

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This multi-fold invitation to "Companies With Attitude" is an example of how thinking out loud becomes something that could actually work. Right?

Who do ya know?